What Startups Can Learn from Eatiko;Success Story

How did Eatiko start?

It is not enough to have a great online food ordering software and offer delicious food to succeed in the industry. There are no shortcuts to success, and the competition is fierce. There are numerous factors that contribute to the success of online food delivery startups.

Eatiko, a Hyperlocal delivery startup was founded by Rejil Rahman & Fawas Kollaran in November 2019. On the surface, anyone could have come up with the idea. An app that delivers food whenever and wherever you want it? Fawas Kollaran, co-founder of Eatiko, knows this. He said that the idea was “not complicated… anyone can have it. But it was Fawas and his co-founder Rejil Rahman who turned the desk dream into a reality in 2019, thanks to a ruthless focus on making food delivery as seamless as possible”. In 2019 Howincloud, the IT company where the Eatiko app was developed under the instruction of COO Soofy Waseem. Eatiko is currently present in more than 10 cities throughout Kerala.

Challenges

The road was not easy, they had to fight thorny issues in the beginning. Eatiko solves a critical logistics problem in the hyperlocal food delivery environment with the Howinfleet system. As COVID-19 forced many restaurants to close temporarily, many consumers turned to delivering their favourite fast food directly to their home. Even as lockdowns lighten around the world, people still prefer the convenience of home delivery.

The achievements

Although food delivery is highlighted in 2020, it has already seen a steady increase over the past decade. Developed with the main aim of facilitating ordering from a variety of restaurants, more and more customers are slowly embracing the concept of food delivery. In addition, not only smaller restaurants, but more restaurants have adapted to the trend with high quality and casual food chains that add whole menus to these delivery apps.

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Restaurants do not have to worry about developing their own apps as they can integrate seamlessly into all-in-one delivery apps, reduce costs and increase market presence.

Besides, not just food delivery, Eatiko will  expand in new fields in various ways. All the successes that Eatiko has achieved over the years are primarily a never-ending approach of exploring new areas to enhance their offers.

The Eatiko Success Story is a lesson for every entrepreneur and business lover, teaching startups how to move forward step by step with determination, perseverance and customer focus to achieve the heights they dream of.